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Kajabi vs Thinkific: which course platform wins?

★ OUR PICK
Kajabi logo
Kajabi
All-in-one
92
/100
★ 8.8 ease of use from $89/mo 0% transaction fees
Start free trial ↗ Read the Kajabi review →
Thinkific logo
Thinkific
Course creators
90
/100
★ 8.8 ease of use from $49/mo 0% transaction fees
Try free ↗ Read the Thinkific review →
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THE SHORT ANSWER

Kajabi wins if you want marketing, email and funnels built in. Thinkific wins if you want a clean course builder with no fees and plan to bring your own email tool. It comes down to all-in-one convenience versus a leaner, cheaper stack.

Side-by-side specs

Kajabi logoKajabi Thinkific logoThinkific
Index Score 92/100 90/100
Ease of use 8.8/10 8.8/10
Price from from $89/mo from $49/mo
Free plan No Yes
Fees 0% transaction fees 0% transaction fees
Stand-out Email + funnels built in Free plan to start
Quizzes & certificates Yes Yes
Community Yes Yes
Email & funnels Yes No
Integrations & API Yes Yes

Round by round

Ease of use Winner: Tie
Both land at 8.8/10 — equally quick to get a course up.
Price Winner: Thinkific
Thinkific is cheaper to start (from $49 vs from $89).
Marketing & sales Winner: Kajabi
Kajabi has the stronger marketing and sales tools.
Flexibility Winner: Kajabi
Kajabi gives you more control over the course experience.

FAQ

Is Kajabi better than Thinkific?

Kajabi wins if you want marketing, email and funnels built in. Thinkific wins if you want a clean course builder with no fees and plan to bring your own email tool. It comes down to all-in-one convenience versus a leaner, cheaper stack.

Kajabi vs Thinkific: which is cheaper?

Thinkific is cheaper to start, at from $49/mo versus from $89/mo. Confirm current pricing on each vendor's site.

Kajabi vs Thinkific: which is easier to use?

Thinkific scored higher on ease of use in our assessment of each platform's course builder (8.8 vs 8.8 out of 10).