How we assess Kajabi
We look at Kajabi's course builder, pricing and fees, checkout and student experience, and weigh it against what creators report. The scores below come from that, not from Kajabi's marketing page.
- Courses, website, email and funnels in one place
- 0% transaction fees on every plan
- Strong marketing and automation tools
- Polished checkout and offer-building
- Communities and coaching products built in
- Pricier than single-purpose course tools
- Course-design depth trails LearnWorlds
Our verdict on Kajabi
Kajabi is the platform we point most serious course creators toward, and the reason is simple: it replaces about five separate subscriptions. You get the course builder, the website, the email tool, the sales funnels and the checkout in one account, and they actually talk to each other. For someone running a knowledge business rather than just publishing a single course, that consolidation is worth real money.
The marketing side is where it pulls ahead. The email automation, landing pages and funnel builder are genuinely capable, not the afterthoughts you get bolted onto cheaper tools. And 0% transaction fees on every tier means Kajabi never takes a cut of your sales, which matters more the more you sell.
The catch is price and course depth. You start around $89/mo, and the cheapest tier caps your products. If your priority is interactive, beautifully designed courses, LearnWorlds does that better. But if you want one system to build, market and sell from, Kajabi is hard to beat. Confirm current pricing on the vendor's site before you commit.
Kajabi in depth
Ease of use & course building
Kajabi scores 8.8/10 for ease of use in our assessment — quick to learn, with a course builder that gets out of your way. We judge each platform's course builder against the same rubric and weigh it against what creators report, so this reflects how setup actually works, not a feature list. The course builder includes yes on this platform.
Selling & marketing
On the money side, Kajabi gives you 0% transaction fees and email + funnels built in. Email and funnel tools are yes built in, so you can market and sell without bolting on a separate stack. Its marketing and sales tools are a genuine strength.
Student experience & engagement
Quizzes and certificates are yes here, and a community is yes part of the platform. Live or cohort classes are yes. You have a lot of control over how the course actually teaches and feels to a student.
Integrations & API
Integrations and API access: yes. Kajabi connects to outside tools and supports an API, so you can wire it into your wider stack.
Who Kajabi is (and isn't) for
Best for: Serious creators who want to run their whole business from one platform. Where it's the wrong call: pricier than single-purpose course tools; course-design depth trails learnworlds. If those trade-offs don't touch your plans, Kajabi earns its 92/100 Index Score.
What Kajabi costs
| Free plan | No — paid plans or a trial only |
|---|---|
| Starts from | from $89/mo |
| Value score | 7.6/10 |
| Best entry offer | 14-day free trial |
Plans and fees change often. Pricing shown is approximate, as of 2026-06-09. Always confirm current pricing on the vendor's site.
See live Kajabi pricing ↗How Kajabi scores
Kajabi FAQ
Is Kajabi worth the price?
If you would otherwise pay for separate course, email, website and funnel tools, Kajabi usually works out cheaper and far simpler. For a single small course, a creator tool like Teachable or Thinkific is more economical.
Does Kajabi charge transaction fees?
No. Kajabi charges 0% transaction fees on all plans, so you keep your full revenue minus the standard payment-processor fee.
Does Kajabi have a free plan?
No free plan, but there is a 14-day free trial so you can build a test course before paying. Confirm current trial terms on kajabi.com.
